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Using Return on Investment (ROI) to Help Select the Best CPM Software Apps
This article is part 7 of an 8-part series on evaluating the best CPM tools for your business. Part 7 focuses on methods for calculating ROI to find the best CPM software applications.
A business software selection process can be exhausting, involving weeks or months of product demonstrations, meetings, vendor scoring, and other time-consuming tasks. Usually, the most attention is paid to the product demos. However, one of the most important but ignored areas of a vendor evaluation is a Return on Investment (ROI) estimate. As the name implies, an ROI calculation aims at estimating the return the company is expecting to get over time based on the investment they put into the software subscription, training, and implementation. A best practice to select the best CPM software and vendor is to perform an ROI calculation and make it part of the total vendor score as you compare the finalist candidates with each other.
Here is a free interactive vendor comparison tool that has three dashboard pages:
- Scoring of 8 major functionality areas (insert screenshot below this section)
- Calculator to arrive at ROI
- Summary dashboard comparing your top two CPM software finalists
- They don’t have an ROI calculator
- They feel there are too many variables to come up with a good ROI estimate
- They have a bias toward a solution known or recommended to them
- The vendor in the lead does not want to be compared to the runner-up competitor
- Benefits
- Costs
- Annual software subscription
- One-time implementation services
- IT costs to operate: This includes any server hardware and electricity, upgrade costs, annual maintenance/renewal costs, etc.
- Cost of manual labor: This should be the excess time your IT and finance staff spends compared to what you expect from the new solution. Use a fully loaded hourly cost of own and/or contractor staff.
- Cost of risk: This is where you capture the estimated annual cost of risks like errors in monthly reports, and the resulting cost of managers not having access to timely and detailed information.
- Vendor Comparison Tool and ROI Calculator
- Solver Tour Central
- 500+ Budget and Report Examples
- Analyst reports and ratings: G2 and Dresner
- Software Selection Blog
- QuickStart - 1 day deployment of pre-built reports, dashboards and budget input forms
TAGS: Reporting, Consolidation, Planning, Forecasting, Budgeting, CPM, KPIs, ERP, Dashboards, Thought Leadership, Compare CPM
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